FRANKFORT, Ky. (FOX 56) – Attorney General Daniel Cameron announced Wednesday he is co-leading an investigation into TikTok.

In a news release, Cameron noted how TikTok is providing and promoting itself to children and young adults. Cameron continued by pointing out how the use of the social media platform has been linked to physical and mental health harm.

According to Cameron, attorney generals nationwide are examining whether the company violated state consumer protection laws.

“Whether online or on the streets, we are committed to protecting Kentucky children,” said Attorney General Cameron.  “This investigation is the latest action we’ve taken to promote online safety for Kentucky’s kids, and it is a necessary step to examine TikTok’s practices and better understand the potential harms and risks to children who use the platform.”

Cameron’s investigation into TikTok will analyze not only the harms TikTok use caused among young users, but also what exactly TikTok knew about the harms. The investigation will focus on the methodology behind TikTok boosting young-user engagement, including increasing time spent on TikTok and how frequently they engage with TikTok.

According to the news release, this is all part of Cameron’s long-standing concern about how social media platforms negatively impact Kentucky’s youngest citizens.

In May 2021, Cameron joined a bipartisan coalition of 44 attorney generals asking Facebook to abandon their plans to launch a version of Instagram targeting children under 13 years old. He also joined an investigation into Meta Platforms, formerly known as Facebook, for targeting kids with its Instagram platform.